Written By Hayley Elsaesser US Admin - November 27 2017
In this video, the HE team collaborated with Toronto artist, NIXXON aka Jesse Dempster to promote his track 'SPLITT' which is a classic Toronto style club-ready jam. NIXXON, who was once The Weeknd's rhyme partner in 'Bulleez 'n' Nerdz,' is an extremely talented artist in his own right.
Over "molasses-thick beats" NIXXON's cadence deftly floats and struts, his voice taking on the vibe of his city and proclaiming his stature as an artist. Equally suited to rapping or singing, he continues in Drake's footsteps melding rap and pop sensibilities into his own unique style. Hayley oversaw the creative direction on this clip with the help of jack-of-all-trades, Cindy Jun. Check out Nixxon styling around the city and vibe out to a sample of a brand new track!